Chula Parranda

Ancestral Mexican artistry meets hyper-smooth sensory indulgence

Mexico

NOM: 1258

Established: 2021

About the brand

Chula Parranda is an ultra-premium tequila engineered for elite global hospitality. Distilled at El Magnífico (NOM 1258), our liquid is safeguarded by a 40-farmer collective, guaranteeing unbroken supply. Our striking artisanal bottles act as high-visibility, lucrative back-bar anchors.

History & Heritage

Rooted in the prestigious Partida family legacy, our robust agricultural infrastructure leverages a dedicated collective of 40 agave farmers. We cultivate hyper-mature agave, aged 7 to 10 years in Amatitán, yielding an elite 23 to 28+ Brix for a remarkably sweet, high-yield tequila.