{"id":11261,"date":"2020-05-07T10:37:11","date_gmt":"2020-05-07T10:37:11","guid":{"rendered":"https:\/\/masterdistillers.net\/les-ventes-de-tequila-grimpent-de-175-chez-waitrose\/"},"modified":"2020-05-07T10:37:11","modified_gmt":"2020-05-07T10:37:11","slug":"les-ventes-de-tequila-grimpent-de-175-chez-waitrose","status":"publish","type":"post","link":"https:\/\/masterdistillers.net\/fr\/les-ventes-de-tequila-grimpent-de-175-chez-waitrose\/","title":{"rendered":"Les ventes de tequila grimpent de 175 % chez Waitrose"},"content":{"rendered":"<p class=\"standfirst\">La tequila, le gin et le rhum sont les spiritueux les plus achet\u00e9s chez le d\u00e9taillant Waitrose depuis que le Royaume-Uni a \u00e9t\u00e9 mis en quarantaine en raison de la pand\u00e9mie.<\/p>\n<p>Selon un nouveau rapport du grand magasin britannique John Lewis et du supermarch\u00e9 Waitrose, les ventes de tequila ont augment\u00e9 de 175 % depuis l&rsquo;application des mesures de confinement le 23 mars. Le premier ministre britannique Boris Johnson a demand\u00e9 \u00e0 tout le monde de rester chez soi pour \u00e9viter la propagation du Covid-19. <\/p>\n<p>Les ventes de tequila ont grimp\u00e9 de 175 % lorsque les gens ont organis\u00e9 des f\u00eates virtuelles \u00e0 th\u00e8me, qu&rsquo;il s&rsquo;agisse de soir\u00e9es mexicaines ou d&rsquo;heures de cocktail.<\/p>\n<p>Les ventes de liqueurs ont bondi de 78 % car les consommateurs ont cr\u00e9\u00e9 plus de cocktails \u00e0 la maison, note le rapport, tandis que les autres ingr\u00e9dients pour cocktails ont augment\u00e9 de 46 %.<\/p>\n<p>John Vine, acheteur de spiritueux chez Waitrose, a d\u00e9clar\u00e9 : \u00ab\u00a0Avec la fermeture de nos pubs et bars pr\u00e9f\u00e9r\u00e9s, nous avons assist\u00e9 \u00e0 la mont\u00e9e en puissance du barman \u00e0 domicile. Les gens ach\u00e8tent des ingr\u00e9dients plus inhabituels tels que la tequila et le triple sec afin de pr\u00e9parer la boisson parfaite pour rester \u00e0 la maison.\u00a0\u00bb<\/p>\n<p>Les recherches en ligne de vin sur Waitrose.com ont augment\u00e9 de 486 %, tandis que la bi\u00e8re a augment\u00e9 de 269 % et le gin de 144 %. Les recherches en ligne sur l&rsquo;eau tonique ont \u00e9galement augment\u00e9 de 254 %, tandis que le \u00ab\u00a0gin\u00a0\u00bb sans alcool a augment\u00e9 de 46 %. <\/p>\n<p>Le rapport a \u00e9galement interrog\u00e9 2 000 adultes britanniques par l&rsquo;interm\u00e9diaire de One Poll et a r\u00e9v\u00e9l\u00e9 que 27 % d&rsquo;entre eux ont pris part \u00e0 des activit\u00e9s de groupes sociaux virtuels. Il s&rsquo;agissait notamment d&rsquo;un quiz dans un pub (37 %), de cocktails ou de soir\u00e9es arros\u00e9es (20 %), d&rsquo;un d\u00eener ou d&rsquo;un repas entre amis (20 %) et d&rsquo;un rendez-vous virtuel (9 %). <\/p>\n<p>Parmi ceux qui boivent de l&rsquo;alcool, 25 % boivent plus depuis le confinement et 21 % ont r\u00e9duit leur consommation d&rsquo;alcool.<br \/>\nSource : Spirits Business Tequila<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La tequila, le gin et le rhum sont les spiritueux les plus achet\u00e9s chez le d\u00e9taillant Waitrose depuis que le Royaume-Uni a \u00e9t\u00e9 mis en quarantaine en raison de la pand\u00e9mie. Selon un nouveau rapport du grand magasin britannique John Lewis et du supermarch\u00e9 Waitrose, les ventes de tequila ont augment\u00e9 de 175 % depuis [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"Les ventes de tequila grimpent de 175 % chez Waitrose","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"_jf_save_progress":"","footnotes":""},"categories":[310],"tags":[],"content_topic":[],"audience":[],"funnel_stage":[],"class_list":["post-11261","post","type-post","status-publish","format-standard","category-non-classe"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/posts\/11261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/comments?post=11261"}],"version-history":[{"count":0,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/posts\/11261\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/media?parent=11261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/categories?post=11261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/tags?post=11261"},{"taxonomy":"content_topic","embeddable":true,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/content_topic?post=11261"},{"taxonomy":"audience","embeddable":true,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/audience?post=11261"},{"taxonomy":"funnel_stage","embeddable":true,"href":"https:\/\/masterdistillers.net\/fr\/wp-json\/wp\/v2\/funnel_stage?post=11261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}